
- BGG rank
- BGG #2,926
- BGG rating
- 7.1
Mobile Markets: A Smartphone Inc. Game
- 1–4 players
- 40–80 min
- Complexity 2.8/5
- 2021

Rules assistance for Smartphone Inc.: Update 1.1
Plain-language explanations of turns, card effects and disputed situations, with official source references and saved question history.

What would you like to know?
Answers come from the official rulebook, with the page to check.
Smartphone Inc.: Update 1.1 is an expansion for Smartphone Inc. released in 2020 for 1–5 players, 60–90 minutes per game, and ages 12 and up. It was designed by Ivan Lashin and its main mechanics are Area Majority / Influence, Simultaneous Action Selection, and Network and Route Building.
Smartphone Inc. Update 1.1 Expansion expands the base game of Smartphone Inc! Expansion adds 4 new modules for playing the game including a new 2-3 Player specific game board and Hardcore Mode! Includes 5 new CEO Miniatures —description from the publisher
Smartphone Inc.: Update 1.1 supports 1–5 players according to the catalogue. This range comes from the publisher’s listed player count, so the game can be set up for any group size within it. Some setups, rules and scoring details may still vary by player count, so check your edition’s rulebook for the exact configuration.
The listed playing time for Smartphone Inc.: Update 1.1 is 60–90 minutes. This is the publisher’s estimate for a full game. The actual duration depends on the group, the player count and familiarity with the rules: first sessions usually run longer, while experienced groups often finish faster. Setup and teaching time are not included in this estimate.
The catalogue lists Smartphone Inc.: Update 1.1 for ages 12 and up. This is the publisher’s recommendation and reflects reading demands, rule complexity and small components rather than theme alone. Younger players can often join with help from an adult, so check the age guidance on your edition and consider your group’s experience with board games.
Smartphone Inc.: Update 1.1 has a complexity rating of 2.9 out of 5 from BoardGameGeek players, which makes it a medium-light game. The rating reflects how much rules knowledge, planning and decision-making a typical game demands. Expect a longer first teach for heavier games, and use a preparation guide before game night.
Smartphone Inc.: Update 1.1 belongs to these categories: Economic, Industry / Manufacturing, and Expansion for Base-game. Its main mechanics are Area Majority / Influence, Simultaneous Action Selection, and Network and Route Building. Categories describe the theme and setting of a game, while mechanics describe what players actually do on their turns. Each mechanic links to a catalogue hub with similar games, which helps when you want something comparable.
The credited designers of Smartphone Inc.: Update 1.1 are: Ivan Lashin. These credits come from the published game data and name the people responsible for the game’s design, not its illustrators or publishers. Designer pages on MeepleRules collect other titles by the same designers, which helps when you enjoy a game and want to find similar ones.
The catalogue lists Smartphone Inc.: Update 1.1 as an expansion for Smartphone Inc.. Expansions add new content, rules or scenarios to the base game and usually cannot be played on their own, so you need Smartphone Inc. to use it. Check that your edition of Smartphone Inc. is compatible, as some expansions were revised between editions.