
- BGG rank
- BGG #156
- BGG rating
- 8.0
Vinhos: Deluxe Edition
- 1–4 players
- 90–180 min
- Complexity 4.0/5
- 2016

Rules assistance for Cola Wars
Plain-language explanations of turns, card effects and disputed situations, with official source references and saved question history.

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Answers come from the official rulebook, with the page to check.
Cola Wars is a board game released in 2026 for 1–4 players, 90–120 minutes per game, and ages 14 and up. It was designed by Cameron Fleming and its main mechanics are Area Majority / Influence, Worker Placement, and Investment.
A medium-weight strategy board game inspired by the real-life cola wars of the 1980s. Can you beat the real thing? It’s the 1980s, and you’re in charge of marketing for a startup brand of cola. The game will last up to five years, starting in 1981, and each year ten market share tokens are up for grabs. The market share tokens get bigger as the soda market grows, so they get more valuable as the years go by. You track who's winning by placing market share tokens on a bar graph in the middle of the table. Whoever has the most market share at the end of the game wins! The game is played on two battlefields: Head Space and Shelf Space. Head Space is about making your brand easy to think of. For example, you might want people to think of your brand when they think of Sports or Taste. Shelf Space is about making it easy to buy by improving its distribution in retailers like Fast Food and Movieplexes. Just like in real-life marketing, consumers have the final say. At the end of every year, dice are rolled to determine what the consumer is thinking about and where they're shopping. Whoever is in the right Head Space and Shelf Space wins market share. By hiring Executives, you'll be able to run advertising campaigns (including jingles!), negotiate shelf space, sign celebrity endorsers, conduct market research, and engage in corporate shenanigans to get ahead. Managing your budget is crucial. You'll get money at the beginning of every year, but if you don't spend it all, you lose it. Cola Wars is packed full of 1980s flavour and fizzes with strategic choices, thrilling surprises, and laughs along the way. If you've ever dreamed of being a high-powered carbonated soft drinks marketing executives (and who hasn't!) then Cola Wars is for you! —description from the designer
Cola Wars supports 1–4 players according to the catalogue. This range comes from the publisher’s listed player count, so the game can be set up for any group size within it. Some setups, rules and scoring details may still vary by player count, so check your edition’s rulebook for the exact configuration.
The listed playing time for Cola Wars is 90–120 minutes. This is the publisher’s estimate for a full game. The actual duration depends on the group, the player count and familiarity with the rules: first sessions usually run longer, while experienced groups often finish faster. Setup and teaching time are not included in this estimate.
The catalogue lists Cola Wars for ages 14 and up. This is the publisher’s recommendation and reflects reading demands, rule complexity and small components rather than theme alone. Younger players can often join with help from an adult, so check the age guidance on your edition and consider your group’s experience with board games.
Cola Wars has a complexity rating of 3.0 out of 5 from BoardGameGeek players, which makes it a medium-weight game. The rating reflects how much rules knowledge, planning and decision-making a typical game demands. Expect a longer first teach for heavier games, and use a preparation guide before game night.
Cola Wars belongs to these categories: Humor, Economic, and Territory Building. Its main mechanics are Area Majority / Influence, Worker Placement, and Investment. Categories describe the theme and setting of a game, while mechanics describe what players actually do on their turns. Each mechanic links to a catalogue hub with similar games, which helps when you want something comparable.
The credited designers of Cola Wars are: Cameron Fleming. These credits come from the published game data and name the people responsible for the game’s design, not its illustrators or publishers. Designer pages on MeepleRules collect other titles by the same designers, which helps when you enjoy a game and want to find similar ones.
The catalogue lists Cola Wars as a base game. It can be played on its own with the components in the box and does not require any other title. Expansions, if any exist, add new content or rules on top of it and are listed separately in the catalogue with a link back to this base game.